Qarizmi's Paid Search Blog

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This week's

Google Bowling Tool avoids suspension due to 3 Strikes Policy

PPC | 3 mins read

Google announces a new tool that will help Ads advertisers avoid account suspension for ads that violate its advertising policies.

Other interesting

New budget reports in Google Ads

PPC | 3 mins read
Google is going to introduce a new budget report to help us monitor our monthly ROI. Or so they say. To find out what it is and how it affects you, keep on reading. Read More

Goodbye to the Last Click attribution model in Google Ads

PPC | 5 mins read
Google Ads Last Click attribution model is dead. From now on, the data-driven attribution model will become the default option. Read More

Google eliminates the Expanded Text Ads for good!

PPC | 4 mins read
Even if the news was the chronicle of a death foretold, this decision by Google is worrying because for advertisers it implies a great loss of control over their ads. Read More

How to fix the 12 most common Google Ads rejections 

PPC | 13 mins read
The rejection of one of your Google Ads ads can become a setback in your advertising strategy. Let's see how we can solve it! Read More

Recommended by
the Editor

7 so-called 'PPC best practices' and 1 good one!

PPC | 8 mins read
We Paid Search professionals are often tempted to apply supposed best practices floating around to our PPC campaigns, but all too often, the cure is often worse than the disease. Read More

Google Ads removes the Broad Match Modifier

PPC | 5 mins read
Google Ads makes changes to its campaign management system again. This time we have to say goodbye to the Broad Match Modifier. Read More

Long Tail keywords: New trends to watch out for

PPC | 7 mins read
Every year millions of new search terms emerge because of the users new needs. And with them, there's new keywords trends. Read More

Google Algorithm 2021: What you need to know

PPC | 7 mins read
Google's algorithms are constantly updated throughout the year. Even in one as rare as 2020. Read More