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Privacy & Cookies Policy


This Privacy & Cookies Policy describes how Quarizmi AdTech, Inc. collects, uses, and protects personal information gathered through www.quarizmi.com (the "Website"), and explains the use of cookies and similar technologies on the Website.

1. WHO WE ARE

Quarizmi AdTech, Inc., a corporation organized under the laws of the State of Delaware, with its registered business address at One Broadway, 14th Floor, Cambridge, MA 02142, USA, EIN 39-4308446, contact email hello@quarizmi.com (hereinafter, "Quarizmi," "we," "us," or "our").

2. INFORMATION WE COLLECT

Through forms available on the Website, you may provide us with certain personal information, including but not limited to: (i) first and last name; and (ii) email address. We may also automatically collect certain technical information when you visit the Website, such as IP address, browser type, device information, pages viewed, and referring URLs, through the use of cookies and similar technologies described in Section 5 below.

3. HOW WE USE YOUR INFORMATION

We use the personal information we collect to: (i) respond to your inquiries and provide the information or services you request; (ii) operate, maintain, and improve the Website; (iii) comply with our legal obligations; and (iv) where you have expressly opted in, send you promotional communications regarding products or services offered by Quarizmi or its business partners related to advertising, communications, and online marketing. We may send such communications by any medium, including email, SMS, telephone, or other electronic means.

If you no longer wish to receive promotional communications, every such communication will include a simple, free way to opt out. We will process opt-out requests as promptly as reasonably possible. Opting out of promotional communications does not affect other, non-promotional communications we may send you (for example, responses to a request for information you submitted through the Website).

Where the GDPR or another applicable data protection law requires us to identify a legal basis, we rely on: performance of a contract, or steps taken at your request prior to entering into one, to respond to your inquiries and provide the services you request; our legitimate interest in operating, securing, and improving the Website; compliance with our legal obligations; and your consent for promotional communications, which you may withdraw at any time without affecting the lawfulness of processing carried out before withdrawal.

4. GOOGLE ADS HEALTH CHECKER

If you use our Google Ads Health Checker tool, we request access to your Google Ads account via the Google Ads API, using Google's adwords OAuth scope. Google does not offer a separate read-only scope for Ads API access, so this scope technically grants both read and write permissions; however, the Health Checker tool only ever reads data — including your account name, Customer ID, 30-day spend, and campaign and channel-type breakdown — and never creates, modifies, or deletes anything in your Google Ads account. We use this information solely to generate the health report displayed to you within the tool.

We also store this data, together with your name and email address, in our internal CRM system so that our sales team may follow up with you regarding Quarizmi's advertising services. This data is accessible only to Quarizmi AdTech staff. We do not sell this data, and we do not share it with any third party other than the infrastructure providers (Google Cloud / Firestore) we use to host it.

You may request deletion of this data at any time by contacting hello@quarizmi.com.

5. COOKIES AND SIMILAR TECHNOLOGIES

Cookies are small text files stored on your device's hard drive or temporary memory when you visit a website or use an app. Quarizmi uses cookies to operate the Website and to improve the service we provide. Some cookies are strictly necessary for the Website to function properly, while others help us improve performance and your experience as a user. Cookies used on the Website have a maximum duration of two (2) years and fall into the following categories:

  • Analytics cookies: used to analyze visitor behavior in the aggregate and anonymously, including number of visitors, referral source, date and time, platform, banner click-throughs, and search terms used to find content. Quarizmi uses analytics cookies generated by measurement tools such as Google Analytics.
  • Functional and technical cookies: help provide a better browsing experience, for example by storing geolocation data, language preferences, or the correct display of Website content. These are first-party cookies generated by the Website itself.
  • Social media plug-in cookies: allow you to share Website content on social networks you belong to.

Most browsers let you review, block, or delete cookies on a case-by-case basis. You may also install the Google Analytics Opt-out Browser Add-on, which prevents Google Analytics from collecting information about your visits to websites. Learn more about Google Analytics privacy practices at https://policies.google.com/technologies/partner-sites. If you choose to block or delete cookies, some parts of the Website may not function as intended.

You can find instructions on managing cookies for the most common browsers here: Firefox (support.mozilla.org), Chrome (support.google.com/chrome), Edge (support.microsoft.com), Safari (support.apple.com), and Opera (help.opera.com).

6. SHARING OF INFORMATION AND INTERNATIONAL TRANSFERS

Quarizmi does not sell your personal information. We may share personal information with service providers who perform services on our behalf (such as hosting, analytics, and email delivery), or when required to do so by law. If Quarizmi is involved in a merger, acquisition, asset sale, or similar transaction, your personal information may be transferred as part of that transaction, subject to this Policy or a policy at least as protective of your information.

Quarizmi is based in the United States, and the service providers we use (including Google Cloud / Firestore) may process personal information in the United States and other countries outside of your own, including outside the European Economic Area ("EEA") or United Kingdom. Where we transfer personal information of individuals located in the EEA or UK to a country that has not been recognized as providing an adequate level of data protection, we rely on appropriate safeguards, such as the European Commission's Standard Contractual Clauses or an equivalent mechanism, to protect that information.

7. DATA RETENTION

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Policy, unless a longer retention period is required or permitted by law.

8. YOUR RIGHTS AND CHOICES

You are responsible for keeping your own information accurate and up to date. Depending on your location, you may have the right to access, correct, delete, or restrict the use of your personal information, to object to our processing of it, or to receive a copy of it in a portable format. To exercise any of these rights, email hello@quarizmi.com with your request and sufficient information to verify your identity. We will respond in accordance with applicable law.

If you are located in the European Economic Area, the United Kingdom, or Switzerland, you also have the right to lodge a complaint with your local data protection supervisory authority if you believe our processing of your personal information does not comply with applicable law.

9. CHILDREN'S PRIVACY

The Website is not directed to children, and Quarizmi does not knowingly collect personal information from children.

10. SECURITY

Quarizmi uses reasonable technical and organizational measures, appropriate to the state of the art, to protect personal information against unauthorized access, alteration, loss, or disclosure. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

11. CHANGES TO THIS POLICY

Quarizmi may update this Privacy & Cookies Policy from time to time to reflect changes in our practices or applicable law. We will post the updated version on this page with a new effective date.

12. GOVERNING LAW

This Privacy & Cookies Policy shall be governed by and construed in accordance with the laws of the State of Delaware, USA, without regard to its conflict of laws principles.

13. CONTACT US

If you have any questions about this Privacy & Cookies Policy, please contact us at hello@quarizmi.com.

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